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Manufacturing

Dealer-facing catalogue + quote portal for an industrial-machinery brand

Dealers self-serve catalogues + quotes — head-office sales team reclaimed 40% of their week.

5 monthsClient: Industrial machinery brand · B2B
The transformation

Before vs After

BeforeWhere they started
  • Dealers called head-office for everything.
  • Sales team quoting all day.
  • Lead-time + stock opaque to dealers.
  • Post-PO status was a phone call.
AfterWhere Sphyx took them
⚙️
40%
  • Dealers self-serve catalogue + quote.
  • Sales team focused on higher-value work.
  • Stock + lead-time visible per warehouse.
  • Order status live in portal.

The challenge

A manufacturer's dealers were calling head-office for prices, specs, and lead-times — sales spent all day quoting.

Our approach

  • Dealer login portal with full product catalogue.
  • Self-serve quote builder with margin tiers.
  • Lead-time + stock visibility per warehouse.
  • Order-status tracking post-PO.

Outcomes

Sales team week reclaimed
40%
Quote turnaround time
2 days → 6 hours
Order accuracy
+18%
Dealer NPS
72